The Meaning Behind "Gen"

“Gen” is a Japanese name meaning spring. Our ceremonial grade matcha is harvested during the first harvest of the spring season known as “Ichibancha.”  Thanks to our tea masters in Uji, Japan; these younger and more delicate tea leaves contain higher levels of chlorophyll and L-Theanine, giving our matcha its vibrant green color and a natural sweetness only premium matcha can achieve.